Well, friends - that’s a wrap on Margarita Month 2025, and what a month it was. From backyard fiestas to rooftop sunsets, we saw more salt-rimmed smiles, clinking glasses, and happy dance moves than we could have ever imagined.
We set out to dedicate four glorious weeks to the world’s favourite cocktail, and you lot turned it into a full-blown movement. Tequila, lime, and joy - everywhere we looked.
The Entertainer Stole the Show
It’ll come as no surprise that our 3-litre Entertainer keg was the MVP of the month. Tromba Blanco tequila, fresh lime, agave nectar, and Pierre Ferrand Dry Curacao - perfectly mixed and ready to pump, pour, and party.
From birthday bashes to “just because” nights in, you made The Entertainer the life of the party. We lost count of how many were shared (and maybe a few that weren’t), but we do know you helped pour out thousands of margaritas - and not a single one went to waste.
A Spicy New Arrival
This year also saw the debut of our Spicy Pineapple Margarita – a bold twist that brought heat to the sweet. You embraced it with both hands (and sometimes a little extra ice), making it one of the fastest-selling special releases we’ve ever launched. For many of you, it became the drink of the month.
A Road Trip to Remember
In true Curatif style, we couldn’t just celebrate Margarita Month from behind a desk - so we hit the road. Destination: Cactus Country.
There, we met the legendary Cactus Jim, swapped stories under the desert sun, and soaked in the perfect backdrop for our Margarita Month photoshoot. Rows of towering cacti, golden light, and a few cheeky margs made for some of our favourite images of the year - and reminded us that sometimes, the best ideas happen when you’re a little off the beaten track.
Moments We’ll Never Forget
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Seeing your limited-edition margarita creations pop up on socials - some of you really took “custom garnish” to new heights.
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Handing out prizes to our giveaway winners - especially the big one: the Ghost Rider e-bike, which went to one seriously lucky margarita fan who now gets to ride off into the sunset in style.
Why We Loved This Month So Much
For us, Margarita Month isn’t just about the drink (though it is one hell of a drink). It’s about celebrating connection, playfulness, and those rare moments where everyone in the room is grinning.
As our co-founder Matt Sanger put it:
“Cocktails are joy in a glass. This month, we got to share that joy with thousands of people - and that’s something worth toasting.”
Until Next Year…
While Margarita Month is officially over, that doesn’t mean the margaritas have to stop flowing. The Entertainer, The Spicy Entertainer and our Spicy Pineapple Margarita are sticking around – ready for your next barbecue, birthday, or Tuesday night.
So keep the salt handy, the limes fresh, and the party playlist loaded. We’ll see you next Margarita Month – but until then, let’s keep pouring.
Cheers to you, margarita lovers. You made 2025 unforgettable.